Missouri-NEA will host some 30 participants at a social media workshop in Kansas City and St. Louis this week. Participants will learn the basics of a few primary social media tools such as Facebook (including Facebook privacy), YouTube, Wikis and Twitter. Then participants will explore how and why these social media tools were leveraged to support a variety of association and for-profit social media campaigns. Finally, the workshop will explore how to measure the effectiveness of a campaign and which tools are the best for doing this.
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